Our April Fools tattoo joke got people talking as we celebrated 35 years in business. If you spotted it, you may have done a double take!
That was exactly the point.
Yes, it was an April Fools’ joke.
No, nobody was marched into a tattoo studio, although a few of the designs did look pretty convincing. The story, the quotes and the dramatic declarations of “permanent loyalty” were all part of a light-hearted way to mark a big milestone.
And we hope it made you smile.
Why we created the April Fools tattoo joke
Reaching 35 years in business is something worth celebrating properly, as it represents decades of hard work, along with strong relationships and a team that has grown together over time.
Rather than marking the occasion in a traditional way, the April Fools tattoo joke gave us the chance to do something memorable that reflected the personality of the business and the people behind it.
It also highlighted something that genuinely runs through everything we do, which is loyalty. Not the tattoo kind, but the kind that comes from working together, supporting each other and building long-term relationships.
Thanks to Anna for the awesome idea! If you want to learn more about our inspiring team and our journey together, you can visit our About us page.
The real meaning behind the April Fools tattoo joke
While the tattoos were not real, the message behind the April Fools tattoo joke absolutely is.
A strong team does not happen by accident, it’s built over time through trust. Through shared experiences and a willingness to go the extra mile for each other. That sense of team spirit is what has helped carry the business through 35 years and continues to drive it forward.
Moments like this are a reminder that work does not always have to be serious, as taking time to have a laugh together is just as important as delivering results.
It strengthens connections as well as boosts morale and creates a positive working culture.
A big thank you from the April Fools tattoo joke
To everyone who liked, shared and commented on the April Fools tattoo joke, thank you for being part of it. The reactions and conversations that followed were exactly what we hoped for.
And to anyone who briefly wondered whether they might be next in line for a company tattoo, rest assured, your skin is safe.
Celebrating 35 years with team spirit
As we continue celebrating 35 years in business, this was just one small moment in a much bigger story built on people, partnerships and shared values.
No tattoos required.
If anything, the response to the April Fools tattoo joke has reinforced just how strong that team spirit really is.
Here’s to the next chapter and many more moments that make us smile.

